Wine: Germany calling (Independent)

4 July 2008, 4:32 pm

If you think of German wine as cheap, sweet and basic, you're in excellent company. When the go-ahead German wine company Zimmermann-Graeff & Müller commissioned market researchers to find out what UK consumers thought of German wine, "cheap, sweet and basic" came the response. Ten years ago, it looked as if Germany was starting to turn a corner. With unlovely lieb at an average price of £2.75 ...... read more

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